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Marketing to Every Audience

How to Target Your Leisure Campaign and Which Tools to Use With a wide range of marketing methods available it can be difficult to choose which method is best to get your message across to the correct...

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The marketing mix – Is Google god?

At the annual Quest conference (March) we talked about the traditional marketing mix (think radio, newspaper, TV) and this presentation picks up digital and looks at how Google has influence and tools...

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What is Search Engine Optimisation (SEO) and why your website needs it

Search engine optimisation (SEO) packages from Big Wave Media Having a great website is not a process of ‘build it and they will come’. If you want new customers you’ll want to be found by people who...

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How to Pin on Point

Pinterest is quickly becoming the fastest growing social media network, with over 16 million daily active users. So we hear you ask the question, how do I stand out in the sea of other pinners? People...

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5 reasons why featuring a blog on your website can be advantageous for your...

Blogging was once a dominant online platform for personal expression. However, businesses have since leveraged its power to establish and enhance their online presence. Alongside the rise of social...

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Google’s ‘mobilegeddon’– are you ready?

As of this week, Google is prioritising mobile-friendly web pages in ranking positions of all searches performed on mobile devices. This means that many web pages which are currently highly ranked by...

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3 Reasons to use Landing Pages

We’ve all experienced landing pages whilst browsing the web – the smart web pages that appear when you click on a search engine optimised link or an online advert that catches your eye. Whether...

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The end of Internet Explorer

  At the time of writing this blog post there are only 230 days left until all support for Internet Explorer 8 is officially dropped by Microsoft (and in turn, most web developers). This may not seem...

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5 Reasons Why Content Marketing is So Effective

Content marketing is a great approach for engaging with your customers. It’s a marketing process used to attract and retain consumers by consistently creating and curating content relevant to your...

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Predictions for SEO 2016

Accelerated Mobile Pages – improving speed and experience for mobile users. Over the last few years, Google has encouraged webmasters to provide a better, faster mobile experience for users. And the...

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